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The styles that have been selected for the site are accurate sizings in accordance with current designing blocks for Australian Standards. This means that the designs on the website are most likely to accurately fit Australian sizes 8 to 16. The owner designers selections for public internet sales are chosen for:

  • High fashion appeal (hot selling current styles).
  • Accurate well sized form fitting cuts (designed to fit all shaped proportions).
  • Adaptable, practical, quality fabrics (designed to wash well and last for years).
  • Designs that are versatile for planning a practical wardrobe base as well as those special pieces that bring the base wardrobe to life.
  • Designs that can be worn if you gain or lose a size (with a bit of stretch or a cut that is shaped to flow over the common problem areas)
  • Our carefully selected jeans are guaranteed to give TO YOUR SHAPE without STRETCHING OUT OF SHAPE (like many low quality mass produced denims on the market).
  • Classic cuts that can be worn years down the track (for those who are always building on their existing wardrobe).
  • A great majority of our styles can be worn by many different age groups.

Our staff all have our own personal style and believe that ALL WOMEN ARE PERFECT and most importantly ALL UNIQUE AND SPECIAL. We are all differently shaped which means we all have unique specifications and proportions. Our passionate staff enthusiastically attend regular product knowledge meetings to stay in touch with the fits of all new stock as it arrives. Therefore we can best direct the most appropriate styles to those women who require educated guidance and suggestions. Every week we discuss what shapes would most suit certain body proportions so we can be ready to direct those styles to you professionally and efficiently if you so desire. We are all empathetic to each womans needs and try to provide different styling ideas to meet every customers personal needs. 

We have styled thousands of Australian and International customers for many years with much eager feedback requesting that we go online to further service their needs on a more regular basis. So here we are FOR YOU! Styling Australian women in celebrity fashion at boutique prices.